My Work Portfolio - Content Writing & Social Media Management
Here's a quick glimpse of the content I have written for my clients that helped them boost their online visibility, drive more traffic & nurture the incoming leads, and overall boost their business.
Check my previous works in the following areas of content writing
Blogs
The roadmap I follow(ed) for client blog strategy & blog writing is as follows:
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Analyse client business model
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Jot down the primary keywords the business targets
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Perform competitor analysis & market research to come up with secondary keywords
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Explore the content gaps
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Comprehend the buyer persona of the business to match their interests
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Social listening to find what the client's target audience is looking for or discussing about
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Plan a blog calendar with the right mix of relevant, trending and evergreen topics
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Get relevant quotes & data from the Subject Matter Experts (SMEs) from internal teams & external sources
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Write data-driven content that aligns with the brand's set voice and tone
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Get the blog outline approved followed by the first draft
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Add relevant images and infographics that keep the audience entertained
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Format, edit, proofread & optimize the final piece of blog content
I have written blogs in various niches as mentioned below
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Web Copy
I have written persuasive website copies for companies that motivated their website visitors to navigate deeper into the website, reducing the bounce rate. A consistent brand identity is depicted across every page of the website.
Social Media Copy
Right from writing/optimizing the Bio(s) of clients' various social media channels to brainstorming post ideas, preparing content calendars, designing posts, writing copies & captions & initiating & extending the conversation with the audience - I have helped my clients with every facet of social media management.
Product Copywriting
Infographics
Video Scriptwriting
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